The right choice depends on whether you need a direction, a finished project, or reliable execution over time.
SPARK
Strategy sessions and working conversations to clarify decisions, refine ideas, and produce decision-ready planning tools.
Hourly
IGNITE
Defined projects, fully-scoped work, and clear deliverables. High-quality execution with well-defined timeframes.
Project-Based
BLAZE
Fractional leadership and ongoing support for teams that need senior GTM leadership and program continuity without hiring.
Monthly
A typical Flame Point engagement assumes a leader accountable for outcomes, a GTM motion that needs perspective to move forward, and a willingness to build from examined foundations rather than from instinct alone.
Spark
Spark engagements help leaders clarify decisions, refine early ideas, and pressure-test assumptions before execution.
Held live or virtually, Spark sessions produce decision-ready frameworks and foundational planning tools for important GTM initiatives.
Priorities are competing and the right move isn't clear
A plan exists but hasn't been pressure-tested before execution
A decision is high-stakes and needs structured thinking before committing
Direction is unclear and the cost of guessing wrong is high
A budget or forecast needs assumptions validated before it's presented
A hiring decision requires thinking through downstream consequences first
Ignite
Ignite engagements are defined projects with clear scope, deliverables, and timeframes.
The work is execution-oriented, producing the assets, systems, and programs that translate examined strategy into a GTM motion that can be launched, measured, and built on.
A multi-quarter marketing or sales plan with clear execution structure
A campaign with full creative, media, and measurement built in
A brand and messaging system with supporting tools and assets
A content strategy with an executable calendar and defined outputs
A website or digital asset ready for inbound and outbound use
An ad testing program with creative, targeting, and signal frameworks
A CRM or marketing system configured for attribution and reporting
An operating budget aligned to business objectives and revenue targets
Blaze
A Blaze engagement provides experienced go-to-market leadership and execution support across strategic and operational responsibilities, ensuring important initiatives maintain momentum and teams remain aligned.
These engagements are typically structured as fractional executive roles, giving organizations access to experienced GTM leadership without committing to a full-time hire.
